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Gen Z: The Most Practical Generation Yet?

Updated: Nov 14, 2022

When it comes to job hunting, members of Gen Z are a practical bunch. A new study from Randstad US shows that salary is still the top priority for this generation — but there are some unique wrinkles. For instance, nearly half of Gen Z respondents said they would take a pay cut to work for a company whose values aligned with their own.

The study also found that Gen Zers are willing to make other sacrifices in the name of their careers. For instance, more than 60% said they would move to another city for a job, and nearly 80% said they would be open to working on weekends.

It's not all work and no play for Gen Z, though. When asked what would make them stay at a job longer, 43% of respondents said "regular opportunities to learn and grow." In other words, members of Gen Z want to feel like they're constantly developing their skills — and they're not afraid to switch jobs (or even careers) to make that happen.

Generation Z is often stereotyped as lazy and entitled — but when it comes to their careers, they're anything but. These young adults know what they want out of a job, and they're not afraid to make sacrifices in order to get it. If you want to attract and retain top Gen Z talent, make sure you're offering competitive salaries — and regular opportunities for learning and growth.

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